Designed for Digital

Name: Designed for Digital
Availability: InStock
Rating: 4.5 (3 reviews)
Author: Jeanne W. Ross

Transform your business for the digital age

Written byJeanne W. Ross

Narrated byKitty Hendrix

Length6h12m

Release dateJanuary 14, 2020

GenreBusiness & Careers, Management & Leadership, Forecasting & Strategic Planning

LanguageEnglish

★★★★☆ 4.5 (3 ratings)

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Quick Facts

Author	Jeanne W. Ross
Narrator	Kitty Hendrix
Runtime	6h12m
Published	January 14, 2020
Rating	★★★★☆ 4.5 / 5 (3 ratings)
Categories	Business & Careers, Management & Leadership, Forecasting & Strategic Planning, Management, Workplace & Organizational Behavior, Organizational Behavior
Format	Audiobook (Digital)
Platform	Audible

About This Audiobook

Jeanne W. Ross doesn’t just argue for digital transformation—she dissects why most companies fail at it. *Designed for Digital* is a surgical guide for leaders who realize that slapping on new tech isn’t enough; your entire operating model must evolve. Ross, a veteran MIT researcher, lays out a four-step framework to align digital capabilities with business strategy. She avoids vague platitudes, instead drilling into real-world cases like Nike’s shift to direct-to-consumer and Nike’s supply chain overhaul. The book’s brilliance lies in its specificity: Ross names the exact organizational structures, governance models, and talent strategies that separate thriving digital enterprises from those stuck in legacy limbo. This isn’t a book for startups—it’s a survival manual for incumbents fighting to stay relevant in a world where digital isn’t the future, it’s the present. Narrator Kitty Hendrix delivers with crisp precision, grounding Ross’s academic rigor in a conversational cadence that keeps the dense material digestible. The production avoids the hollow echo of studio recordings, opting for a warm, intimate tone that feels like a mentorship session with a no-nonsense professor.

Tags: digital transformation strategyleadership for digital agebusiness model innovationMIT CISR insightsaudiobook for executivesoperational agility

Why Listen to Designed for Digital?

Expert narration by Kitty Hendrix brings every character and scene to life across 6h12m of immersive audio.
Highly rated at 4.5 stars by 3 listeners.
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Editor's Review ★★★★☆

AudioBook Atlas

Kitty Hendrix’s narration is the secret weapon of *Designed for Digital*. Her voice doesn’t just read the text—it *interprets* it, landing Ross’s occasional dry academic phrasing with enough warmth to keep the listener engaged through the book’s densest sections. Early on, she subtly adjusts her pacing to match the book’s shift from broad theory to tactical execution, making the transition feel natural rather than jarring. The production team deserves credit for resisting the urge to over-polish the audio; Hendrix’s voice carries a slight reverb that mimics the sound of a lecture hall, which actually enhances the book’s educational tone. That said, the final chapter on sustaining digital transformation drags slightly, with Ross rehashing earlier points in a way that feels redundant even in audio format. My biggest critique? The case studies, though illuminating, are all drawn from well-known brands (Nike, Starbucks, etc.), which might leave listeners in niche industries wondering how the framework applies to them. Still, by the time Hendrix hits the closing lines—a rousing call to action—you’ll be scribbling notes on how to dismantle your own company’s legacy systems.

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Designed for Digital by Jeanne W. Ross is an immersive listening experience. Performed by Kitty Hendrix with a runtime of 6h12m, you can start with a free trial that you can cancel at any time. The audiobook remains yours forever, even if you end the trial.